SEOAIO vs ItGrows
Both count how often AI assistants name or cite your business. ItGrows also does the work, writing articles on your own domain, and then grades the count itself against a 90-day guarantee. We do none of the work, and our count says when a change is too small to tell apart from noise.
Their side reflects public pages we reviewed on November 1, 2026. Products change; if something here is out of date, tell us and we will correct it.
Where ItGrows is genuinely strong
- The work is done for you: setup, up to 12 articles a month published on your own domain, and a recount every two weeks, at one flat price. We do none of that work.
- Four assistants on every plan: ChatGPT, Claude, Gemini and Perplexity, with one price for every client.
- A free detailed report: 20 questions on four assistants, 80 answers, once you open a free account. Our free checkup asks one engine.
- Plain terms, copied word for word into their llms.txt. The 17 third-party statistics on their homepage that we could read at source all held, each with its publisher, date and sample size.
- They published their own zero: named in 0 of 160 answers, with the cause and the dates.
- None of their scored questions may contain your business's name, which is a simpler rule for a buyer than our split of branded and unbranded questions.
A comparison that finds nothing good in the other tool is marketing. If the rows above are what you need most, they may genuinely fit you better.
| What matters | SEOAIO | ItGrows |
|---|---|---|
| Who does the work | Nobody from SEOAIO touches your site. Our AI CMO drafts pages on paid plans; you edit them and publish them yourself. | They do: setup, up to 12 articles a month on your domain, and a recount every two weeks; their homepage also lists profiles and letters to editors. Their terms say an article is published on its date if you do nothing. They win this row if you want the work done. |
| Engines on every plan | 4 engines measured today: Perplexity, Google AI Mode and AI Overviews, ChatGPT and Claude. Starter measures Perplexity and Google; Pro and Agency add ChatGPT and Claude. We do not measure Gemini. | ChatGPT, Claude, Gemini and Perplexity on every plan. They win this row: Gemini is an engine we do not measure, and our Starter plan measures two engines where theirs measures four. |
| The free report | The free audit reads your site and asks no AI engine anything. The free checkup asks one engine, Google AI Mode: up to 12 questions, 3 samples each, once per domain, and only while we have it switched on. | A quick check of 5 generated questions on ChatGPT and Perplexity, one ask each, with no account. Then a detailed report of 20 questions on four assistants, 80 answers, after you sign in. Their free report covers more engines than ours. |
| What one question counts as | A question counts as cited on an engine when more than half of its samples cite your site. The headline counts citations; mentions of your name are stored apart. Our methodology page prints the arithmetic. | Their sample report counts a question as named when at least 1 of 3 asks names the business. At a 10 percent chance per ask, that rule reads 27.1 percent where ours reads 2.8 percent, so the two numbers cannot be compared directly. Theirs is closer to what a buyer reads. |
| When a change counts | A movement has to clear its own interval and a Fisher's exact test, or it reads as not distinguishable from noise. Run through that test, a start of 8 of 80 would need a later count of 19 of 80. Monitor's Retainer Verdict keeps the first reading fixed as day 0 and calls no change until the two intervals stop overlapping. | Their guarantee is met when the average of the last two scheduled recounts is above day 0, by any amount, and day 0 is one launch measurement (terms section 6). Our calculation, not a measurement of their clients: at 8 of 80 on day 0, a site where nothing changed meets that bar about 43 to 48 percent of the time, if each answer is an independent draw. |
| Sample size and interval | Every share carries its sample count and a 95% Wilson interval. | Counts are printed with their denominator, such as 8 of 80 on their own sample report, which is more than most of the category shows. We found no interval on the pages we read. |
| Who counts, and what is held out | We do no work on your site, so in most cases the count has no stake in the result. Where you publish a page our AI CMO drafted, we are grading our own draft, so we grade it against tracked questions you did not change, and say so when no such control could be drawn. | ItGrows writes the questions (up to 20, agreed at launch), does the work and runs the count, which their terms call their standard measurement. In their sample plan the same questions brief the articles. We found no questions held back as a comparison. |
| Price | $99 / $249 / $549 per month, published, with a printed fit rule on each tier. | $499 a month plus a $499 setup fee month to month; $1,497 every three months or $4,788 a year, both with no setup fee. The plan has no trial. The price agrees across their homepage, structured data, llms.txt and terms. |
| The guarantee | No guaranteed outcome. Nobody controls what the engines answer, so we promise the measurement, not the result. | A 90-day guarantee: if the count is not higher, the work continues with no plan fee from day 91 until one scheduled recount beats day 0. It has no cash value and is not a refund, and the terms do not say what it is worth on a year paid upfront. Ask them. |
ItGrows is a small, plainly written service that does the work, and if you want articles written and published on your domain for one flat price, they do that and we do not. Their statistics check out at source, and they published their own zero. Pick us when you need to know whether the count moved more than noise moves it: on their own sample report's 8 of 80, any later average above 8 meets their guarantee, while our test calls anything below 19 of 80 noise.
Run a free measured audit, no signupAll comparisons: vs MentionPilot · vs Clovion · vs CookMyRank · vs SeoVision · vs Scrunch · vs SE Ranking · vs Search Atlas · vs Opinly · vs RankMonster · vs CrawlTide · vs Scope · vs Hike SEO · vs Doing it yourself in ChatGPT · vs BrandWell · vs CiteMetrix